Vivo today announced a partnership with the world’s leading mobile game – Player Unknown’s Battlegrounds Mobile (PUBG MOBILE) by Tencent Games and PUBG Corporation as the title sponsor of the upcoming PUBG MOBILE Club Open 2019. Vivo will provide the official smartphones for the PUBG MOBILE Club Open 2019, which players from ten regions across the globe will be leveraging to battle their way through the Spring & Fall Split, for the total prize pool of $2.5M USD.
The qualifying round of PUBG MOBILE Club Open 2019 will begin on March 22, 2019. The Spring Split Global Finals will be hosted in July this year, with the Fall Split Global Finals following in December 2019. The PUBG Mobile Star Challenge 2018 was watched by over 230 million viewers and drew in over 5,000 live attendees at the global finals in Dubai.
Commenting on the
partenrship Mr. Nipun Marya, Director-Brand Strategy, vivo India said, “vivo thrives to be at the forefront of the eSports industry to best serve its consumers. The partnership with PUBG MOBILE is a key milestone especially given that it is a leading mobile game developed by Tencent Games and PUBG Corporation that has millions of fans globally. PUBG MOBILE Club Open 2019 is a strong opportunity to showcasevivo’s vision of ‘enjoying the extraordinary’ by bringing global players a true gaming experience like no other. This global partnership will unfold and strengthenvivo’s position in being an innovative and stylish brand that always puts our consumer experience first”.